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Representatives from Germany’s fresh food markets in front of the famous Karl-Valentin fountain at the Viktualienmarkt
Network News 27 October 2016
The community of fresh food markets: ongoing expansion of business units

At the invitation of Munich’s city council office for local services the annual general meeting of the non-profit association GFI German Fresh Food Markets was held on October 20-21, 2016, in Munich. The deputy works manager of Munich Market Halls and member of the GFI board welcomed around 25 representatives of wholesale and street market operators who had gathered to discuss the work of the business units and talk about the network’s numerous projects.

Uwe Kluge, GFI chairman and managing director of Bremen Wholesale market, reports that the event was a success. “As usual, we had a wide-ranging programme, good quality talks and lively, committed participants. Our association thrives on the exchange of members’ ideas and their constructive collaboration. The meeting in Munich, where we felt very much at ease, was renewed evidence of this.”

On the first day, members met to discuss issues relating to the by-laws, membership growth, events and the work done by the business units. On the second day of the meeting members turned their attention to marketing topics and issues of international cooperation, especially with the World Union of Wholesale Markets (WUWM). The most important news in brief:

New members
The growth in membership has proved to be an ongoing trend. The street market operator EVB Essen has joined as a regular member. Two new sponsoring members have joined the GFI network - Macalea from Hamburg and Ralf Wisser from Frankfurt. Membership has thus grown to a total of 57, comprising 25 full members and 32 sponsoring members.

GFI Fructinale 2017
It was resolved to organize another “GFI Fructinale” trade event. This will be the 6th Fructinale on the fringe of the Fruit Logistica trade fair; the date set for this relaxed networking event is 9th February 2017 at the historic Berlin Water Works, and the guest list is a who’s who of the fresh food trade. In 2015 the new location was a big hit with the more than 300 guests from the business, political and media communities.

Continuity on the board
The meeting unanimously confirmed Uwe Kluge and Peter Joppa in their current positions. Uwe Kluge, managing director of Bremen Wholesale market has been on the GFI board for 12 years, serving 11 of these as chairman. Peter Joppa, managing director of Duisburg Kontor GmbH has been a member of the GFI board for 13 years.

GFI business units take on new tasks
The GFI business units “Wholesale Markets” and “Street Markets” deal with issues of efficiency at existing markets and the efficacy of future markets. This takes the form of, e.g., new projects such as benchmarking and best practice studies, the development of new market models and the ability to recognize and utilize food trends in the context of the value chain.

Excursions and expertise
The members’ meeting was framed by a top-quality programme of excursions and informative events. On the first day of the meeting a visit to the outdoor Viktualienmarkt and the indoor Schrannenhalle food/deli markets was organized. Early in the morning of the second day, a trip round the Munich Wholesale Market was offered. Talks by a variety of experts were also on the agenda: Peter Ackermann, from Ackermann Architects BDA, spoke about the newly erected wholesale market building in Munich. Hannelore Kiethe, Chair of the Munich “Tafel” gave information about the food charity and why it is a “special guest in the wholesale market”. And Wilhelm Bock, from the eponymous nursery, gave an interesting insight into how marketing their own goods at the wholesale market works for producers.

More photos and information about the meeting

Originally a farmers’ market, the Viktualienmarkt has become a popular place for gourmet shopping. The scope, variety and exclusiveness of what is available give this market its special flair. The next-door Schrannenhalle was relaunched a year ago by the delicatessen chain Eataly to showcase its retail and eatery concept

A walk around Munich Wholesale Market Hall with Boris Schwartz. Smaller than the wholesale markets in Paris and Barcelona, it is nevertheless one of the biggest community markets in Europe and an international venue for the fruit and vegetable industries. The range includes flowers, meat, fish, deli foods and wine.

Visiting the flower wholesale market. Managing director Günter Herzog talks about the wide range of potted plants, cut flowers, bedding and window-box plants, shrubs and trees plus decorative items and gardening equipment.



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